{"id":1177,"date":"2009-11-13T09:10:52","date_gmt":"2009-11-13T13:10:52","guid":{"rendered":"https:\/\/2009.newyork.wordcamp.org\/?p=1177"},"modified":"2009-11-13T09:09:46","modified_gmt":"2009-11-13T13:09:46","slug":"getting-media-attention","status":"publish","type":"post","link":"https:\/\/newyork.wordcamp.org\/2009\/getting-media-attention\/","title":{"rendered":"How To Be a Media Slut (In a Good Way!)"},"content":{"rendered":"<div style=\"width: 110px\" class=\"wp-caption alignleft\"><img loading=\"lazy\" decoding=\"async\" style=\"margin-right: 5px;\" title=\"Michelle Leder\" src=\"http:\/\/www.gravatar.com\/avatar\/283a6be088a4530b032fb7544277ce4c?s=100\" alt=\"Photo of Michelle Leder\" width=\"100\" height=\"100\" \/><p class=\"wp-caption-text\">Michelle Leder<\/p><\/div>\n<p>Even if you have the best content on the planet &#8212; maybe even the universe &#8212; it doesn&#8217;t mean much if nobody else notices it. And by nobody, we mean your friends and relatives, even co-workers as nice and supportive as they may be. They may enjoy a post, Tweet it or even post a comment, but unless they have their own hugely successful site or a huge following on Twitter, chances are that your hard work will disappear into the vast ether.<\/p>\n<p>It doesn&#8217;t have to happen this way. In my session on Saturday at 5:15 pm (just before happy hour!), I&#8217;ll talk about ways to get influential people to pay attention to your site. Think of it as a crash-course in public relations without having to shell out a $10,000 a month (or more since $10K a month in NYC doesn&#8217;t buy much) for some tech-savvy Public Relations firm.<\/p>\n<p>Why take advice from me? Because by working my contacts and providing solid original content, I&#8217;ve managed to get lots of media attention from major outlets &#8212; CNN, BusinessWeek, the Financial Times and the Wall Street Journal to name a few &#8212; without spending a single dime on a Public Relations firm or consultant.<\/p>\n<p>Now there&#8217;s a fine line between making yourself available and being a slut (the bad kind). Everyone likes the former, but few people like the latter, other than other overly self-promotional hacks.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Even if you have the best content on the planet &#8212; maybe even the universe &#8212; it doesn&#8217;t mean much if nobody else notices it. And by nobody, we mean your friends and relatives, even co-workers as nice and supportive as they may be. They may enjoy a post, Tweet it or even post a [&hellip;]<\/p>\n","protected":false},"author":82306,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"footnotes":""},"categories":[109],"tags":[124,264,291],"class_list":["post-1177","post","type-post","status-publish","format-standard","hentry","category-topics","tag-media","tag-public-relations","tag-publicity"],"jetpack_featured_media_url":"","_links":{"self":[{"href":"https:\/\/newyork.wordcamp.org\/2009\/wp-json\/wp\/v2\/posts\/1177","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/newyork.wordcamp.org\/2009\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/newyork.wordcamp.org\/2009\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/newyork.wordcamp.org\/2009\/wp-json\/wp\/v2\/users\/82306"}],"replies":[{"embeddable":true,"href":"https:\/\/newyork.wordcamp.org\/2009\/wp-json\/wp\/v2\/comments?post=1177"}],"version-history":[{"count":4,"href":"https:\/\/newyork.wordcamp.org\/2009\/wp-json\/wp\/v2\/posts\/1177\/revisions"}],"predecessor-version":[{"id":1183,"href":"https:\/\/newyork.wordcamp.org\/2009\/wp-json\/wp\/v2\/posts\/1177\/revisions\/1183"}],"wp:attachment":[{"href":"https:\/\/newyork.wordcamp.org\/2009\/wp-json\/wp\/v2\/media?parent=1177"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/newyork.wordcamp.org\/2009\/wp-json\/wp\/v2\/categories?post=1177"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/newyork.wordcamp.org\/2009\/wp-json\/wp\/v2\/tags?post=1177"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}